Haley Marketing Tag

SmartSearch Blog: Is Now a Good Time to Be Selling Staffing?

A Good Time To Sell Staffing?

30 June in Articles, Business, Email, Human Resources, Marketing, Sales, Staffing

Volatile. Unprecedented. Turbulent. Whatever adjective you prefer to describe these times, one thing is certain: The staffing industry has never experienced anything like them. Right now, people’s priorities are shifted. Employers and individuals are struggling. And you may logically ask yourself:  Is now really a good time to...

SmartSearch Blog: Social, Search and Job Board Traffic Trends During the Pandemic

Social, Search and Job Boards During the Pandemic

14 April in Articles, Careers, HR Technology, Human Business, Jobs, Marketing, Recruiting, Sales, Social Media, Staffing, Technology, Workforce

The COVID-19 pandemic has had a profound impact on the staffing industry. Some agencies have seen dramatic drops in business, while others (including those specializing in healthcare, IT and distribution) are scrambling to meet essential employers' demands. With so much uncertainty surrounding our industry (and the...

How Staffing Competes with Social Media Temp Apps

18 March in Articles, Customer Service, Engagement, HR Technology, Innovation, Jobs, Marketing, Mobile, Recruiting, Social Media, Staffing, Technology

Are the temporary staffing apps popping up on social media just a nuisance – or are they a real threat to your staffing agency? If you're not familiar, temp apps allow job seekers to create profiles and sign up for work right through their phone, enabling...

The Modern Staffing and Recruiting Website: 2020 and Beyond

19 February in Articles, Best Practices, Brand Reputation, Business, Diversity, Engagement, HR Technology, Human Business, Human Resources, Innovation, Jobs, Marketing, Mobile, Mobile Devices, Recruiting, SmartPractices, Staffing, Technology, Webinars, Workforce

Classified ads? The recruiter's "little black book"? The weekly "hot candidate" fax? They're marketing dinosaurs. In truth, most aspects of staffing, marketing and technology have evolved dramatically in the past 20 years – and websites have experienced some of the most sweeping transformations. Years ago, Web 2.0...

2020 Email Tips for Your Staffing Firm

12 December in Articles, Best Practices, Business, Email, Engagement, Marketing, Recruiting, Sales, Staffing

This time of year, we're all busy. Employers have projects to wrap up. Budgets to plan. Deadlines to hit. And for many, the holidays are the busiest season of all. Job seekers are busy, too. With the pressure of the holidays, many put their search on hold...

Make Your Staffing Firm the Talk of Thanksgiving

21 November in Best Practices, HR Technology, Jobs, Marketing, Recruiting, Social Media, Staffing, Technology

Thanksgiving is just around the corner. Across the nation, employers and job seekers will be checking out of their daily routine for a much-deserved long weekend. How can your staffing agency stay top of mind during this time – and even gain sales leads, followers and...

Staffing Website Design Trends for 2020 and Beyond

21 October in Articles, Best Practices, Brand Reputation, Business, HR Technology, Marketing, Sales, Staffing, Technology

Is your website producing all the results it could (and should) for your firm? Maybe it's time to look at it with a fresh set of eyes. Design trends, tools, and best practices evolve at breakneck speed. Over time, the branding of your site may no...

Tired of Staffing Customer Complaints? Get Rid of the 3 Biggest Sources

16 September in Best Practices, Brand Reputation, Business, Customer Service, Engagement, Human Business, Recruiting, Sales, Staffing

Fielding too many complaints from employers and job seekers lately? Here are two of the most common ones: From clients: "That temp was minutes late to their assignment - again!" From candidates: "Nobody ever followed up with me."   At one point or another, every firm has to...

Vendor Neutrality: Why Is It important?

09 August in Articles, Best Practices, Brand Reputation, Business, HR Technology, Marketing, Sales, Technology

While at the 2019 California Staffing Professionals conference, I had the great pleasure of speaking with David Searns, CEO at Haley Marketing. Haley Marketing serves a number of our mutual clients and is a frequent contributor to our blog. David and his organization partner with...

Scared of Programmatic Advertising? Let’s Face Those Fears! (part 2)

08 July in Articles, Best Practices, Human Resources, Innovation, Marketing, Metrics, Recruiting, Staffing, Technology

The mere mention of the term "programmatic job advertising" makes staffing and recruiting professionals' eyes glaze over. Most aren't very familiar with the topic; as a result, it can seem a little intimidating. It's fine; I'm used to it! When people are scared (especially in business) they...

Important: Coronavirus Update

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