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Vendor Neutrality: Why Is It important?

09 August in Articles, Best Practices, Brand Reputation, Business, HR Technology, Marketing, Sales, Technology by Sylvia Dahlby

While at the 2019 California Staffing Professionals conference, I had the great pleasure of speaking with David Searns, CEO at Haley Marketing. Haley Marketing serves a number of our mutual clients and is a frequent contributor to our blog. David and his organization partner with...

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Social Recruiting Strategies to Survive the Loss of Free Job Postings on Indeed

15 November in Articles, Best Practices, HR Technology, Human Resources, Jobs, Marketing, Mobile, Recruiting, Social Media, Staffing, Technology, Workforce by David Searns

Unless you've been living under a rock, you're well aware of the upcoming policy change Indeed announced several weeks ago. While industry professionals are speculating about the reasons behind Indeed's announcement, the impact is clear: Effective January 7, 2019, if you want your jobs to be...

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Tips for Better Staffing and Recruiting Content Marketing

18 June in Best Practices, Brand Reputation, Business, Engagement, Jobs, Marketing, Recruiting, Sales, Staffing by David Searns

It's everywhere you look: Facebook, Twitter, Instagram and LinkedIn. Company websites. YouTube. Email. Direct mail. It's content marketing – and you'll find it anywhere business communication is happening. What is content marketing? If you're not familiar with this marketing technique, it's about using ideas to capture attention, and...

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