Social Media

Recruiting in the Social Sphere

27 August in Best Practices, Careers, Engagement, Human Resources, Innovation, Marketing, Recruiting, SmartPractices, Social Media, Staffing, Training, Webinars, Workforce

Initially, many people believed social media to be a fad, but over time it proved itself to be a fact. It was created by a society demanding entertainment and information at lightning fast speeds, its growth is organic, and it thrives on societal energy. Social...

Webinar Recap: The New Rules of Facebook: Finding Job Candidates

20 August in Articles, Best Practices, Careers, Engagement, Human Resources, Jobs, Marketing, Recruiting, SmartPractices, Social Media, Staffing, Webinars, Workforce

Sourcing and recruiting via social media is gaining in popularity, and according to a 2017 survey conducted by CareerBuilder, it was discovered that over 70% of hiring companies use social media to find top talent. This percentage marries well with job seeker usage of social...

Strengthen Your Staffing Firm’s Brand with Social Advertising

23 July in Articles, Best Practices, Brand Reputation, Business, Human Business, Marketing, Sales, Social Media, Staffing

The most well-known brands are powerful. Evocative. Instantly recognizable: Think "Coca-Cola," and you'll instantly crave a cold beverage. Think "Nike," and you'll probably imagine your next workout. Think "Southwest Airlines," and you might start dreaming about getting away for a quick vacation.   These seemingly kneejerk brand impressions aren’t...

SmartTalks Q2 2018 Presentation Recap

30 April in Applicant Tracking Systems, Artificial Intelligence (AI), Best Practices, Business, Customer Service, HR Technology, Human Business, Human Resources, Innovation, Jobs, Mobile Devices, Recruiting, SmartTalks, Social Media, Staffing, Technology, Tutorials

On Thursday, April 26, 2018, APS, Inc., Chief Technology Officer, LJ Morris held a presentation to discuss recent updates and enhancements to the SmartSearch system, along with future advancements and events, and ended the discussion with a question and answer session. As with the Q1...

Convert Your Social Audience into Candidates – Get Them OFF Social Media!

16 April in Articles, Best Practices, Brand Reputation, Business, Careers, Engagement, Human Business, Human Resources, Jobs, Recruiting, Social Media, Staffing

Using social media to attract candidates to your staffing or recruiting firm? It's a smart strategy. Blogging is a great way to build your employment brand. And with a variety of social sites to choose from, there are options to connect with all types of active...

3 Tactics to Target Website Visitors and Your Candidate Database

20 February in Applicant Tracking Systems, Best Practices, Business, HR Technology, Human Business, Recruiting, Sales, Social Media, Staffing, Technology

For the staffing industry, best-practices for marketing to employers and candidates evolve almost weekly. Within the past year, changes in social media platforms and search engines have dramatically changed the ways you should connect with, engage and appeal to your target audiences. Leveraging these changes, remarketing...

Technology Should Enhance the Candidate Experience

06 September in Applicant Tracking Systems, Best Practices, Careers, Engagement, HR Technology, Human Business, Human Resources, Jobs, Recruiting, Social Media, Staffing, Technology

A great ATS should enrich the candidate experience — here’s how. Has your company’s online Career Center become the much-dreaded “black hole” that seems to suck candidates away into oblivion? That’s clearly the last thing you want for anybody, especially for someone interested in learning about...

Video is Not the Next Big Thing, It IS the Big Thing

24 July in HR Technology, Human Business, Human Resources, Innovation, Jobs, Social Media, Staffing, Technology, Workplace

And other lessons learned at Social Media Boot Camp in Honolulu. Hawaii’s leading social media workshop for employers opened with an eye-opening look at how video is being used to communicate workstyles and company values, promote career opportunities and events such as job fairs, and storytelling....