Marketing

Webinar Recap and Recording: Uncovering Talent In The Deep Web

01 April in Articles, Best Practices, HR Technology, Human Business, Jobs, Marketing, Recruiting, SmartPractices, Social Media, Staffing, Technology, Training, Webinars

On Wednesday, March 27, SmartSearch sponsored a webinar for clients and others interested in learning how to use the deep web to uncover information and data about people when sourcing. Presenter Shally Steckerl discussed the various techniques and methodologies people can use as part of...

Employers learn new recruitment strategies at SourceU Hawaii

14 March in Articles, Best Practices, Diversity, Engagement, Genders, Generations, HR Technology, Human Resources, Innovation, Jobs, Marketing, Recruiting, Social Media, Staffing, Technology, Training, Tutorials, Workforce

To help fill the gap between old and new recruitment methods, the Society for Human Resources Management (SHRM) Hawaii Chapter and Social Media Club of Hawaii teamed up to present SourceU Hawaii 2019, an advanced training workshop on tactical candidate sourcing & recruiting, on Thursday,...

It’s Time for a Chat – about Chatbots, That Is

14 March in Articles, Artificial Intelligence (AI), Best Practices, HR Technology, Innovation, Jobs, Marketing, Recruiting, Staffing, Technology

Still think chatbots are creepy and impersonal? It's time to shift your mindset. Mobile technology has taken over the staffing and recruiting landscape. Instantaneous, global exchange of information is now the norm. Job seekers' and employers' expectations for real-time service are rising. People want on-the-go,...

What Should Your Staffing Firm Do About Negative Online Reviews?

06 February in Articles, Best Practices, Brand Reputation, Business, Customer Service, Engagement, Human Business, Marketing, Recruiting, Staffing

"Help: My staffing firm just received a negative review on our Facebook page. What should I do?" While you might be tempted to get rid of the comment, that's not a good idea. Here's why: You've built a wonderful business. You pride yourself on providing an exceptional experience...

The Best Staffing Website Leverage Targeting Technology: Remarketing

14 January in Articles, Best Practices, Brand Reputation, Business, Customer Service, Engagement, HR Technology, Marketing, Recruiting, Staffing, Technology

Upgrading or overhauling your staffing website in 2019? Smart move. A killer website is critical to winning (and retaining) business and talent in the staffing industry. But even the most beautiful, modern, well-written site won't drive sales and qualified applications unless it keeps people coming back again...

How Companies Can Become a Magnet For Talent

05 December in Applicant Tracking Systems, Articles, Best Practices, Brand Reputation, Engagement, HR Technology, Human Resources, Marketing, Recruiting, Staffing, Technology, Workplace

The tide has turned. What once was an employer’s market is now a job seeker’s delight. The unemployment rate is hovering around 4% which is something we haven’t seen in the U.S. since the 1960’s. This is great news for people seeking employment and has...

Social Recruiting Strategies to Survive the Loss of Free Job Postings on Indeed

15 November in Articles, Best Practices, HR Technology, Human Resources, Jobs, Marketing, Mobile, Recruiting, Social Media, Staffing, Technology, Workforce

Unless you've been living under a rock, you're well aware of the upcoming policy change Indeed announced several weeks ago. While industry professionals are speculating about the reasons behind Indeed's announcement, the impact is clear: Effective January 7, 2019, if you want your jobs to be...

Scary Things Staffing Recruiters do to Drive Great Candidates Away

04 October in Best Practices, Brand Reputation, Customer Service, Engagement, Human Business, Jobs, Marketing, Recruiting, Staffing, Workforce

Ever been ghosted by a candidate? It's a "new normal" in staffing – and it's extremely frustrating. Viable candidates seem to vanish without a trace in the midst of the recruiting process, never to be heard from again. But recruiters aren't blameless. The word ghosting is now being...

Recruiting in the Social Sphere

27 August in Best Practices, Careers, Engagement, Human Resources, Innovation, Marketing, Recruiting, SmartPractices, Social Media, Staffing, Training, Webinars, Workforce

Initially, many people believed social media to be a fad, but over time it proved itself to be a fact. It was created by a society demanding entertainment and information at lightning fast speeds, its growth is organic, and it thrives on societal energy. Social...

Webinar Recap: The New Rules of Facebook: Finding Job Candidates

20 August in Articles, Best Practices, Careers, Engagement, Human Resources, Jobs, Marketing, Recruiting, SmartPractices, Social Media, Staffing, Webinars, Workforce

Sourcing and recruiting via social media is gaining in popularity, and according to a 2017 survey conducted by CareerBuilder, it was discovered that over 70% of hiring companies use social media to find top talent. This percentage marries well with job seeker usage of social...