Articles

AI in marketing

3 Ways to Use AI in Marketing for Recruiters In 2018 and Beyond

06 October in Articles, Artificial Intelligence (AI), Engagement, HR Technology, Human Resources, Recruiting, Staffing, Technology

As technology continues to advance at an exponential rate, the world and how it operates changes, as well. Artificial Intelligence (AI), for instance, is no longer confined to science fiction. AI is even making its way out of the tech sector and into other areas...

A Smart, Earth-friendly Approach to Business

26 June in Articles, Best Practices, Human Business, Technology, Uncategorized, Workplace

How we conduct business today can happen in myriad ways, but one of the most important things is to unburden our planet with tactics that work against the protection of our planet. We have many options to reduce ink consumption, unnecessary printing which destroys our forests...

The Hiring Manager is Your Recruiting Partner

30 March in Articles, Best Practices, Customer Service, Human Business, Human Resources, Jobs, Recruiting, Staffing, Workplace

The hiring manager is a critical player in the hunt for new talent. They will have full responsibility for the performance, engagement, and retention of their new report, so why do many brands find working with them an adversarial relationship? Primarily, the lack of communication...

The Evolution of Customer Relationships

29 March in Articles, Best Practices, Customer Service, Sales

Often times, I find companies proclaim a devout loyalty to customers, which can be unfounded. Customer loyalty is when a strong, and often times, a symbiotic relationship exists between the service/product provider and the end-user / customer. There’s an emotional connection… one which goes beyond...